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Web design
Web design
E-commerce
E-commerce
Online strategy
Online strategy

Carolina Wyser – online campaign

Carolina Wyser is an italian brand of denim, launched in 2012.

 


 

Main responsibilities and activities I was in charge of:

 

Art Direction: responsible for the graphic project of the platform. Art direction of the project: from the brief to the execution of the web site and e-shop.
 
UX and UI Design: graphic project of the platform: lettering, colour-palette, visual identity and layouts.
 
Campaign Creativity: concept development of the digital campaign ‘Be Wyser’ engaging bloggers, influencers and talents wearing CW items.
 

Client

Carolina Wyser

Category

Graphic, Strategy, Web

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