Sayhello – Brand identity

Indipendent creative studio based in Milan, proving services about art direction and graphic design mainly for the design industry.

Client: sayhello, Milan (IT)
Project: sayhello – Brand Identity

Main responsibilities and activities I was in charge of:

Art direction: responsible for directing the creative process, from the concept development to the execution of the visual brand identity.

Visual brand identity: logo design, typographic treatment, colorpalette, brand image language, basic stationary, marketing assets (poster, postcards, save the date, …).

Launching campaign: design of visual layouts and communication assets to promote the project across company’s digital channels. The project also included the concept and creativity of the launching event of the studio and the design of an eco-friendly gift, given to all the guests.