Carolina Wyser is an italian brand of denim, launched in 2012.
ART DIRECTION – coordination of the project: from the brief to the execution of the web site and e-commerce platform.
UX and UI DESIGN – graphic project of the platform: lettering, colour-palette, visual identity and layouts.
ONLINE STRATEGY – creativity of the digital campaign “Be Wyser” engaging bloggers and influencers wearing CW items.